Host Your Own Olympic Games with Mario & Sonic on Wii U!

VANCOUVER, B.C., June 24, 2016 – Calling all active families! While Mario, Sonic and all their friends compete in Mario & Sonic at the Rio 2016 Olympic Games (launching today for the Wii U console), you and your family members can join in on all the fun … and enter for a chance to win a great prize package in the process. Starting today, Nintendo kicks off a contest on Instagram asking fans to take photos of their friends and families playing the game together or re-creating some of the game’s most memorable events, including Football (Soccer), Rugby Sevens and Beach Volleyball. Now’s your chance to get your family and friends together to host your very own Olympic Games at home! This could entail taking a photo of the family as they have a friendly competition while playing Mario & Sonic at the Rio 2016 Olympic Games in the living room at home (victory poses while wearing makeshift medals are optional!) or organizing an impromptu soccer match in the backyard with all your friends. The more creative and active the photos, the better. The most important thing, however, is to just have fun playing together!

With so many multiplayer modes and events in the game*, finding inspiration for the Instagram photo contest should be easy. The contest runs today until July 22. To participate, simply snap a photo of your family and/or friends competing in your own home Mario & Sonic-themed competition and post to Instagram using the hashtags #MarioSonicRio2016 and #NintendoContest.

Every week starting on July 1, Nintendo will select one winning photo, with the winning entrant receiving a Wii U system, two New Nintendo 3DS XL systems, one each of the Wii U and Nintendo 3DS versions of the Mario & Sonic at the Rio 2016 Olympic Games game and both the Mario and Sonic amiibo figures. That’s quite a prize package!

“Mario & Sonic aren’t the only ones breaking a sweat this summer with Mario & Sonic at the Rio 2016 Olympic Games,” said Pierre-Paul Trepanier, Nintendo of Canada’s General Manager and Senior Director. “This contest encourages families to get out and be just as active as the Mario & Sonic characters in the game.”

Mario & Sonic at the Rio 2016 Olympic Games for the Wii U console is full of engaging multiplayer modes that get your family and friends playing together using the largest cast of characters in series history. In Tournament mode, up to two players participate in Preliminary Heat, Semifinal and Final matches in a wide variety of different events. Winning a tournament will earn you “Mii Wear” outfits for your Mii character, coins, rings and medals. If your family and friends are ready for a challenge, the Heroes Showdown mode is ready and waiting to be conquered. In this mode, you can form a team to compete head-to-head with another player in random events. One team is assigned 10 random characters from Team Mario, while the other receives Team Sonic superstars. If you lose an event, characters are eliminated from your team until only one team, or one team captain, is left standing. With many different multiplayer options to choose from, friends and family will have a blast honing their skills in a wide variety of events in order to earn a spot on the winner’s podium.

And speaking of events, Mario & Sonic at the Rio 2016 Olympic Games is overflowing with diverse events for up to four players that will keep all members of the family entertained. For the first time in the franchise (and the first time in real life!), Rugby Sevens makes its Olympic Games debut. By fielding a seven-character team, you’re tasked with scoring goals while also navigating a chaotic field of fellow players. Mario & Sonic at the Rio 2016 Olympic Games features 14 Olympic Games events and three Duel events, which infuse some Mario & Sonic elements like Chaos Emeralds and Fire Flowers into the proceedings. In addition to Rugby Sevens, other main events include Football (Soccer), Beach Volleyball, BMX and Rhythmic Gymnastics (Clubs), which is also making its series debut.

Mario & Sonic at the Rio 2016 Olympic Games for Wii U is now available, and can be purchased in stores, in Nintendo eShop or at at a suggested retail price of $74.99. The Nintendo 3DS version of the game, which contains exclusive events and game modes, is also available at a suggested retail price of $49.99. For more information about Mario & Sonic at the Rio 2016 Olympic Games, visit

Remember that Wii U and Nintendo 3DS feature parental controls that let adults manage the content their children can access. For more information about this and other features, visit or


*Additional accessories are required for multiplayer mode and are sold separately.


NO PURCHASE NECESSARY. Void where prohibited. Open to legal residents of the US (incl. DC) and Canada (excl. Quebec), 18 years or older. Promotion begins 9:00 AM PT on 6/24/16 and ends 11:59 PM PT on 7/22/14. To enter, upload photo to Instagram using hashtags stated in Official Rules. Four winners will each receive: 1 Mario amiibo figure; 1 Sonic amiibo figure; 1 Wii U video game system; 2 New Nintendo 3DS XL video game systems; 1 Mario & Sonic at the Rio 2016 Olympic Games video game for the Wii U system; and 1 Mario & Sonic at the Rio 2016 Olympic Games video game for the Nintendo 3DS family of systems. ARV of each prize package: $825.93. For Official Rules, visit Sponsor: Nintendo of America Inc. © 2016 Nintendo. All rights reserved.


About Nintendo: The worldwide pioneer in the creation of interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its Wii U and Wiihome consoles, and Nintendo 3DS and Nintendo DS families of portable systems. Since 1983, when it launched the Nintendo Entertainment System, Nintendo has sold more than 4.4 billion video games and more than 693 million hardware units globally, including the current-generation Wii U, Nintendo 3DS and Nintendo 3DS XL, as well as the Game Boy, Game Boy Advance, Nintendo DS, Nintendo DSi and Nintendo DSi XL, Super NES, Nintendo 64, Nintendo GameCube and Wii systems. It has also created industry icons that have become well-known, household names such as Mario, Donkey Kong, Metroid, Zelda and Pokémon. A wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for Nintendo’s operations in the Western Hemisphere. For more information about Nintendo, please visit the company’s website at

About SEGA® of America, Inc.: SEGA® of America, Inc. is the American arm of Tokyo, Japan-based SEGA Games Co., Ltd., a worldwide leader in interactive entertainment both inside and outside the home.  The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Inc.  SEGA of America’s website is located at


About ISM: ISM is the IOC’s exclusive worldwide licensee for Interactive Entertainment Software. In addition to these exclusive rights, ISM is one of the world’s leading providers of sports fantasy games working with a number of sport’s governing bodies. Visit the company’s website at and


TM IOC/USOC 36USC220506. Copyright © 2016 International Olympic Committee (“IOC”). All rights reserved.

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